Fidelity Life was looking for new ways to connect with their target market in New Zealand, which features one of the lowest rates of life insurance in the developed world. Unfortunately, because their business rules were coded and distributed across multiple legacy systems, their team was unable to grow or maintain a more versatile product suite.
By implementing Decisions, Fidelity Life was able to build a flexible, no-code rules engine that enabled business analysts to add or change products with ease. Today, the entire sales and marketing process, from an initial quote to the first premium payment, is faster and more responsive to market demand
